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RETAIL READINESS PROGRAM

Summer 2024

The Retail Readiness Program is a 6-week program designed for early to growth stage consumer product good companies. Members of the cohort learn the essentials to building a foundation to pursue both big box and digital retail channels. We are seeking innovative brands in all categories of consumer goods. Whether you have a  food and beverage brand or have created a unique personal care product, this track will provide you with the education, mentoring and networking to help you successfully scale.

Consumer Product/Good Sectors:

  • Food & Beverage
  • Personal Care & Cosmetics
  • Household Supplies
  • Wholesale
  • Agriculture Products

This 6-week virtual program covers the following topics:

  • Legal, Regulatory & Compliance Considerations
  • Sales, Advertising, & Influencers
  • Marketing Tools & Templates
  • Marketing & Brand Strategy
  • Operations
  • Supply Chain/Sourcing

Eligible participants must meet the following criteria:

  • Must be a for-profit business
  • Owned and operated by underestimated entrepreneur (i.e. Woman, Person of Color, Veteran, or low-to-moderate individuals)
  • Minimum of 2 years in business with at least $25K in revenue or 2+ employees
  • Willingness and availability to commit 10-12 hours a week on their business

What to expect:

  • Weekly educational training sessions
  • Dedicated advisor mentor for the duration of the program
  • Access to 60+ subject matter experts
  • Peer-to-Peer learning/assessments
  • IV staff office hours
  • Business Perks and savings
  • PR and visibility
  • Corporate pro-bono support
  • Alumni program induction to assist in continuous growth
  • Eligible for grants up to $10k
  • Eligible for loans up to $50k

Donna Henry

For more information or questions, please email Donna Henry, Sr. Director of Programs donna@impact-ventures.co

IV team
Nia - BlackLit
Danfe - Happy Hour
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207
Entrepreneurs Supported
355
Jobs Created
$1.2M
Capital Deployed
$18.5M
External Capital Raised
5500
Training & Mentor Hours

“Your retail space is not just a store or website; it’s a canvas for your genius. Remember: every sale, every setback is a stroke on the canvas of your success story.”
Impact Ventures